Denise Persson
Chief Marketing Officer, Snowflake
Compete to win $1 million in investments and the chance to ring the NYSE Bell.
Register for Snowflake Startup Challenge 2026
Are you up for the challenge?
Snowflake and the New York Stock Exchange (NYSE) join forces once again to ignite innovation and empower Al startups around the world with the Snowflake Startup Challenge! The Snowflake Startup Challenge is a contest for early-stage startups that are building innovative applications and products powered by Snowflake’s Al Data Cloud.
The winner and finalists may receive up to $1 million in investments from Snowflake, mentorship from industry leaders at NYSE-listed companies, along with global exposure, and the opportunity to ring the NYSE Bell!
What's required?
Build an application that is dependent on Snowflake as a core part of its architecture
Submit a demo video (up to five minutes) and a description of your application before the deadline
Semifinalists will be required to submit an investor-pitch video recording (up to five minutes) and provide access to their application
Be an entity with less than $5 million in cash funding and that has not received any cash funding through the sale of equity securities, including through a Series A or other priced round of funding
Review the official rules and FAQ for more details.
the timeline
the prizes
Blog featuring your application and team
(PLUS SEMI-FINALIST PRIZE)
Up to
$250,000
Potential investments
Feature on select marketing channels
Present at Snowflake Summit and 2 Summit passes
1:1 meeting with the CEO of Snowflake
Receive dedicated mentorship from an industry leader at a company listed on the NYSE
Ring the NYSE Bell
(PLUS SEMI-FINALIST PRIZE)
Up to
$500,000
Potential investments
Additional marketing opportunities from Snowflake and NYSE
Hear from previous winners
2024 Winner
“The Startup Challenge transformed our business from the moment we applied. It united our team, sharpened our market positioning and drove significant inbound interest. Reaching the top 3 helped close crucial deals, and winning helped us double our sales since the contest began. The investor interest we've gained allows us to be more selective in choosing the right partners to help drive our growth.”
Michael Lukianoff
Founder and CEO, SignalFlare.ai
2023 Winner
“The Startup Challenge is really the gift that keeps on giving. We just raised a massive Series A, and it started the day after winning the challenge and being on stage. The exposure is second to none. [Snowflake] is really telling the story that if you build on top of Snowflake you’re better, faster, stronger, more valuable. I think these companies are going to benefit a lot from that.”
Raphael Steinman
Co-CEO, Maxa
